Band Flyers for every Band Booking
More semi-pro gigging bands than you'd imagine think the jobs over once the show is booked (apart from turning up to play of course).You can know how to promote your music and shows online via Twitter, Facebook etc and still be missing out.
Band Flyers - Key "Offline" Gig Promotion
Band flyers should be used for every show you play. If you don't have your own decent printer you can get your band flyers run off cheaply at any local copy store in your area.If you're not already using them, you'll find band flyers a very cost effective way to promote your music.
A simple design is all you need for effective band flyers to publicise your band booking.
You'll need to include your band name, logo or artwork, genre of music, original or cover tunes, date and time of show. Crucially (and believe it or not these are often missed from many band flyers designs), include details of your Band website, Contact information, and phone number and name of the club or venue where you will be performing.
Once the band flyers are designed and printed send a few to the club or venue where you be playing. Then they can publicise your appearance themselves. If its a local band booking you can even hand deliver the flyers and ask if you can hang a few yourself. This way you can make sure your flyer will be seen by patrons of the club. If you're playing out of town though and want to save on posting your band flyers to the venue, try this.
Include your design as a "private" page on your band website and give the link to this to the venue. Use a design with blank space for the name of the venue and date/time of the gig. The venue can then fill the relevant details in themselves once they've downloaded the PDF or Jpeg band flyers.
Band Flyers and Where else to Put Them
Another idea is to place flyers on bulletin boards at music stores and other places where you may find potential crowd members for your gig. make sure you always get permission to place your flyers. For example, if you decide to place flyers on cars in a parking lot get permission from that lot owner. Some car owners throw the flyers on the ground and cause a mess for a lot owner. The lot owner also has your contact info from the band flyers so he may take legal action. You have been warned!Band Flyers and Others bands Gig Crowds
Here's one you may not have have thought of. If the upcoming band booking is local and there's another band of a similar genre appearing before your band booking - target that crowd. You. You can hit them with your band flyers on their way into or way out of the gig. Quickest will be on their way in if its a big enough gig for the crowd to be queuing outside.More about band booking publicity
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