How to Promote Your Music: #1 Gigging Key

"What's the #1 Secret with How to promote Your Music as a Gigging band?"

Normally when you want to learn how to promote your music, time is of the essence. 

This was certainly the case with a  young drummer who emailed me with the above question recently.He was a musician clearly in a rush and looking for a "short-cut" to get him and his band mates out there live as quickly as possible.

How to Promote Your Music - The Steps

Many musicians ask about the key steps of band booking within the context of knowing how to promote your music. Generally I tell anyone who asks about how to get gigs that you  can  condense it down to around 10 steps. This band booking question at the top of this page though was the first time I'd had to consider whether there was one factor more important than the others.

It certainly focused my thinking, but ultimately band booking as a weekend warrior or for a new band, revolves around a series of inter-dependent steps or actions. To maximize your live work, to "Get more gigs than you can play" (as I say about the Gig-Getter system), you need to work on all the steps.

There is though, as I told the enquirer, one key to making all this work.

 

How to promote Your Music & the #1 Band Booking Key

The #1 key is commitment.

Knowing how to promote your music successfully as far as gigging is concerned means you have to commit to your band booking goals.
To be able to do this you need to ask yourselves and agree the answers to questions like: 

How many times do you want to be gigging every month? What price you want to go out for? What sort of band booking venues do you want play at? 

Once you know the answers you then most crucially need to commit to pitching your band to new venues every week.

This shouldn't mean you take up a lot of time band booking. But when you've done all the preparation I talk about in terms of understanding your band USP's, rehearsing etc you should be approaching new venues every week. 

Devote at least an hour a week without fail.

This is real commitment.

It's very different from being the kind of band which occasionally wanders into a bar with a demo CD and can't understand why they never have enough gigs.

How to promote Your music band booking articles