I was out with a new rock band who were playing a venue for the first time this week.
The guy who booked the gig wasn't sure how to approach the venue manager to get the fee after they'd finished playing. Nor when I asked him, did he know what he should do about a repeat booking.
He'd said he'd probably call them in a couple months to try and get another date. Before he went over to ask for his money I made the suggestion of two questions he could ask which should get him the cash (without the embarrassment he was clearly feeling) and get 2 repeat bookings there and then.
1. "Was that OK for you?"
Asking this question of the venue manager after you've finished playing does three things for you.
A) Makes it clear you've completed your side of the bargain (i.e. playing the music) and that now is the moment for them to fulfill their side (coughing up the money)
B)Gets them to give you some feedback on how they feel the gig/night went
C) Assuming the feedback is positive it gives you a testimonial you can use by quoting them on your future marketing/pitching for your band.
Then the following fairly long question (which obviously you can adjust to suit yourselves as far as actual months go). I suggested he ask this while the money was being counted out by the venue manager
2. "We've been getting quite a lot of gigs coming in over the last few weeks and we haven't got that much left. Do you want to put a couple more dates in the diary for this year now while we've got them? We haven't got anything before October though.."
What the above does is:
A)"Shows" the venue you're in demand
B) Encourages the venue manager to make the follow-up booking now while you're there
C) Saves you the time and money by not having to call separately to re-book.
It also targets the venue when their enthusiasm for you should be at it's highest - i.e. when you've just come off-stage after a great gig.
The rock band in question got their cash and two more bookings.
If you're not playing great gigs yet leave it several weeks and call them back.
In the meantime you might want to try this for better crowd reactions and the Rouse the Crowd eBook itself.
More ideas on How to get gigs here and in the Gig-Getter eBook
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